100 Floral Ideas for the Convivial Table

100 Floral Ideas for the Convivial Table
100 Floral Ideas for the Convivial Table
100 Floral Ideas for the Convivial Table
100 Floral Ideas for the Convivial Table
100 Floral Ideas for the Convivial Table
100 Floral Ideas for the Convivial Table
100 Floral Ideas for the Convivial Table
49,01 €

Prices including VAT (if applicable). Excluding service & shipping costs.


  • Paperback


  • Brigitte Heinrichs
  • Jürgen Potthoff


  • English
  • German



A study text for recreating and practicing floral designs.
It takes years of professional knowledge and advanced technical proficiency to be able to deliver appealing and harmonious results in floral design. The theory which we absorbed during our apprenticeship needs to be forged through practice into designs worth their name. This is not always easy. We need stylistic confidence and knowledge of botany, knowledge of design criteria and the skills that come from practice. 

Those who wish may learn plenty of new and interesting details from Brigitte Heinrichs in this respect. In her new book “100 floral ideas for the convivial table“ she presents arrangements which she then describes in simple language for others to copy.
Supported by Jürgen Potthoff’s conceptual inputs she reveals the design criteria of the individual designs, so that the reader can follow the basic design decisions which she herself made in her work.
In this way the reader learns how to apply design elements, design categories and design principles in their own design, by working on individual concrete examples for many diverse occasions. We deepen our knowledge of botany and refresh our knowledge of contemporary floristry skills.
Those who want can even try and use the comprehensive and detailed checklist provided in the book to describe the individual arrangements that are presented in its pages and compare whether the description coincides with the authors’ interpretation. It will most certainly also be useful to reproduce one or the other arrangement – a good exercise that creates confidence in the techniques we apply daily.
The check list is also useful as a tool for documenting one’s own work professionally. With some practice it becomes easy relatively quickly to explain one’s work. But more than that, we become aware of the fact that practice gives us confidence and increases the likelihood of making the right decisions.

Product Details



11.7 × 0.7 × 9.5 in


1.5 lb

Shipping Weight: 

1.5 lb
Not available for preorder

Discontinued by Manufacturer:


Bookprices/ Buchpreise

Bookprices/ Buchpreise

Lersch: Florales Handwerk 2/ Floral Craftsmanship 2 - Bound Plus 75,00 €
Lersch: Florales Handwerk/ Floral Craftsmanship 75,00 €
Lersch: Florale Miniaturen / Floral Dimunitives 47,50 €
Lersch: Modern Floral Christmas Works 59,00 €
Lersch: Gestaltungsgrundlagen der Floristik/ Principles of Floral Design 50,00 €
Lersch: Sources of Creativity/ Quellensuche 75,00 €
Lersch: Verhältnismäßigkeit der Gegensätze/ The Relationship of Contrasts 49,00 €
Wagener/ Lersch: Two Faces of Floral Design 49,90 €
Lersch: Sketchbook 2 28,00 €
Heinrichs: 100 florale Ideen für den gastlichen Tisch/ 100 Floral Ideas for the Convivial Table 49,00 €
Klett: Hochzeit der Farben und Träume/ Wedding of Colours & Dreams 39,00 €
de Carnée/ Karsten/ Meiner/ Potthoff: Räume floral in Szene setzen/ Floral Room Decoration (EN/DE/CN) 65,00 €, 55,00 €, 68,00 €
Kubo/ Potthoff: Systematisch gestalten mit Blütenfarben/ Systematic Designing with the Colour of Blossoms 19,00 €
Lersch/ Yen-lin Hung: Faszinierende OrchIdeen/ Fascinating OrchIdeas 20,00 €
Raffel: Floral Collages 3 15,00 €